It"s time for a Family Memory Cookbook, It's Family Reunion Time

Reunion Cookbooks


Many people are starting plan this summer’s family reunion.  Some of you maybe planning to do a fund-raiser and are thinking about a cookbooks. I warn you to really plan a head. Most of you will not make back the money you spent for printing them.

Planning is key and your sales team is the difference between making a profit for your fundraiser or not.  Sometimes the only one to make money is the printing company. I am not sure if Morris Cookbooks even has a guide to pricing your cookbook. They have great samples materials to make your cookbook and most of what you can do in self-publishing on your desktop. 

With many of the cookbook companies you need to have 200 cookbooks to make an order, that is why all the focus on the actual cookbook and very little on selling it. That really is the hard part is the pricing it and then selling it.
If the cookbook is going to cost 3.95 for each at 200 copies…it will cost $800 plus shipping/handling to cover the cost of the book…so lets round up to a total $1,000

How many members are there coming to the reunion…250 people but actually on 100 families… max in sales 100 if everyone buys one…..

3x printing to price a book …    $11.95 +    84 to break even    max revenue
                                                                                      $2390
4x printing to price a book…    $15.95         63 to break even
                                                                                      $3190
5x printing to price a book….    $19.95        50 to break even
                                                                                       $3,990
How much money are you really making????
Pricing also is what your family is willing to pay too…????

Figure out exactly how big your family is and who many will actually buy your cookbook. As I always suggest, make full of family stories and photos so people who do not cook still do not have a reason not to buy it! Then work back from there.



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Posted by Hella at 5/20/2009 10:01 AM
Categories: Cookbooks are more than just recipes
Tags: cookbook writing family cookbooks cookbook family memory cookbooks heirloom cookbooks family stories fundraising cookbooks recipe writing cookbook recipes
 

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